Best Social Media Marketing Tips in 2018

At one point online marketing was just a new and different way to market. It opened up a new form of media on which to peddle goods and services. All the leading businesses focusing on how to enhance their social media marketing tips to get more customers.

The ultimate goal of any social media marketing campaign is to drive traffic to a website, increase the visibility of a product, gain more social media followers or find more customers.

Let’s take a look at why your business needs social media marketing to grow and thrive.

Social Sharing Strategy for Best Social Media Marketing

Set Social Media Goals and Objectives

It’s the fastest way to spread the word about a new product, service or news item. A tweet can go viral in minutes and spread a message around the Word faster than TV or other traditional media.

 

Social media is integrated into everything they do from school, to work, to entertainment, to hanging out with friends.

Conduct a Social Media Audit

before you take steps towards moving further with the business, it would be advisable to first have a look at your present position in the market. Having said that, our first tip advises you to carry out an audit of your current position in the social market.Look at your competitors and analyze how well you have defeated them in the past or have been beaten in the past

Create or Improve Your Existing Accounts

After choosing which social networks are best suited for your small business, build up your social presence on each network, in accordance with your broader business goals and audience. So If you already have existing social accounts, ensure they’re updated to reflect your brand values.

Some general rules that apply to all sites are:

  • Use a real photo avoid using animals, places or anything that is not real. Social media is about connecting people and if you want to have a trusted profile you need to get out of your cage and put your face on the web!
  • Write a good description about yourself or your company
  • Give an indication to users what type of info you will share – Although this is not necessary, I like to read in profiles what kind of info to expect from the particular person.
  • Include a link to your website (where applicable) – On Facebook include a link in the ‘About section’, on Twitter and Pinterest in the ‘Website Section’, on Google+ in the ‘Contributor to’ section. In other words, do use your social media profiles for SEO purposes as well.

Decide which Social Media Platform(s) to Use

Not all social media platforms will be suitable for your business and the goals and objectives you’ve set. Below we offer a high-level look at the most popular platforms.

 

Facebook: The world’s most popular social media network with more than 2 billion users as of September 2017. For more, check out Facebook Marketing: A Complete Guide 

Instagram: Instagram’s claim to fame is its visual-centric approach, where successful marketing is based in large part on the aesthetic appeal of the content you share. This platform also boasts the best engagement levels among all social networks at 59 percent, according to the 2016 Bloglovin’ Global Influencer Survey. Related: Instagram SMO Tips

LinkedIn: The world’s largest social networking site for professionals with more than 467 million users. Learn how to put the platform to work for your business with our comprehensive LinkedIn marketing guide.

Twitter: Twitter is renowned for its brevity thanks to the 280-character tweet limit. Our essential guide to Twitter marketing will teach you everything you need to know about tweeting your way to social media success.

Snapchat: A disappearing content platform that’s especially popular with younger demographics.

YouTube: An excellent resource for brands who have the resources to take advantage of the popularity of online videos.

Pinterest: What makes Pinterest unique is its users, who are searching to find ideas for all parts of their lives. This makes Pinterest ideal for driving action, such as a purchase or a visit to your website.

Focus on Relationships

Determining the traits of your target audience is a critical component of market research. Without this information, you’ll have no idea how to appeal to them. You need to know things like age, gender, location, pain points, goals, average income, etc.

Offer value to the people in your community with the goal of building real relationships. Offer value and knowledge. Inspire your communities to connect with you with a foundational goal of achieving their objectives. It is all about them and not you.

When you know your audience then you can know how you can help them be better. How can you help them learn? How can you help them go faster? Work smarter? Be smarter? Share more valuable information with their colleagues, clients, partners, and friends?  Figure these answers out and use them to help.

Take Advantage of Social Media for Promotion

Social media marketing continues to become a more crowded space, making it more difficult for most businesses to grab the attention of their ideal customer, much less engage with them there. This is especially true for B2B companies that may not be as sexy as B2C firms.

 

However, as social media platforms like Facebook, Twitter, and Instagram mature, they’ve become much better at understanding who your ideal customer is. Check out more: A Guide To Optimize Social Media

Choose Quality Over Quantity

These 3 questions are the start of building a strategy, which will allow you to move onto goals, branding and lead generation via social media. Therefore Companies that don’t do this crucial offline work risk wasting time and money online.

 

  1. Why am I in this business? It is important to start with this because we often forget the real answer. And hint, hint – money is never the real answer.
  2. Who is my product/service for? The answer to this should be as specific as possible. If you serve a variety of audiences, you need to make a profile for each. This profile should not only include demographical data like sex, age, and location, but also interests, hobbies, clothing brands, etc. Hence, this will allow you to clearly envision your ideal client(s), establish which social platforms to reach them.
  3. How does my product/service solve my ideal client’s problem? This is a two-part question as you must first establish the pain points your clients are experiencing. Then, you describe how your product or service resolves those pain points.

Engage with Your followers and Customers

Instead of wanting more and more, be patient and improve your relations with the customers you already have. This way, even if you are not getting more, you can at least ensure that you will not lose some as well.

Targeted email marketing is a great way to engage the audience with your brand. So Sticking to our central theme of the article, and as far as social media marketing is concerned, engaging potential customers could help your business immensely. You can give updates about your brand on social media and keep the interest of the client intact.

Keep Your Eye on SEO

SEO is not going out of fashion any time soon, the majority of people searching for your company on the web still refer to search engines as their first port of call.

 

If you have a presence in the top positions for keywords the user is searching, then you have a much better chance of attracting more attention and trust for your company. As for utilizing technology: consider a strategy on how to optimize your site’s content to meet Google’s standards for Featured Snippets. Related: Types Of Keywords Needed For Successful SEO: SEO Tips

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veetly October 9, 2018 1 Comment

Social Media Marketing: Statics 2018

Social Media Marketing is one of the fastest growing tools for advertising the services and products. People use social platforms everyday not once in a day but multiple times a day. Social Media providing the best opportunities to increase the marketing.

 Facebook is becoming itself a super country where people free to live, share, post, comment, likes. On average, they like and Share Buttons are viewed across almost 10 million websites daily.

Google is responsible for 96% of all Mobile Phone search traffic, and 94% of total organic traffic.

In this guide, I have listed some of the social media statics which will helpful for you.

Enterprise and Mid-sized companies rely more on Technical SEO and Social Media Marketing to increase and maintain search presence.

Social Media Marketing

 

Best Social Media Marketing Tips

  1. 1.57 billion YouTube users watch about 5 billion videos on average every single day.
  2. 64% of online shoppers say that a video on social media helped them make their decision.
  3. Content marketing is a top priority of B2B businesses after brand building and social media engagement.
  4. 27% of users will skip a video if it plays an ad before the promised content
  5. 50% of people are more likely to click on a particular brand name if that brand name shows up more than once on the social site.
  6. 59% of adults between 18 and 29 are using Instagram.
  7. The average person spends about 20 minutes on Facebook or one in every six minutes a person will spend online.
  8. 42% of marketers report that Facebook is critical or important to their business.
  9. Facebook users are 76% female (out of 100% of all females) and 66% male (out of 100% of all males).
  10. 86% of women will look at social media before deciding to make a purchase.
  11. Twitter captures 29% of internet users with college degrees. Twitter users are also more likely to make above-average incomes.
  12. About ⅔ of companies with 100+ employees use Twitter as part of their marketing.
  13. 60% of smartphone users between the ages of 13 – 34 are using SnapChat.
  14. $90 million was spent on SnapChat ads in 2016.

At 2.23 billion, Facebook has more monthly active users than WhatsApp (1.5 billion), Twitter (336 million) and Instagram (1 billion).  Facebook continues to reign in popularity over other social media channels.

 

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veetly August 3, 2018 2 Comments

Best SMO Tips for Facebook

SMO is a technique which is mainly used for gathering organic traffic from social sites. Social media marketers are always focused on learning new tips and tricks to use social platforms. Facebook has the most advanced tricks that the users may be missing great engagement opportunities if they aren’t aware of Social Media Optimization of Facebook basic features.

This article will explain every tips and trick which will help you to get maximum traffic through Social Media Optimization and marketing strategy on FaceBook.

Best SMO Tips for Facebook, SMO, Social Media

SMO for Facebook

1. Post Subject related Videos

Post such type of video which relevant to your service. The effective way to generate attraction and retain viewers’ interest is to make your content engagement-friendly, relevant to your target audience and timed perfectly for maximum effect.

2. Share Quote Photos

Post inspirational quotes that elicit a particular emotion. Share impressive and engaging quotes with your audience.

3. Target Your Organic Posts

Post such type of things in which sector you want traffic. Using Facebook Targeting for organic posts puts your updates in front of the people who are more likely to share, like or comment on them. When it comes to Snapchat and Instagram, all of your ads are technically “dark posts” by default.

4. Engage Your Call to Action button

Facebook has a special button name as a call-to-action button designed to bring a business.

At present, page admins can select from seven calls to action:

“Book Now”
“Contact Us”
“Use App”
“Play Game”
“Shop Now”
“Sign Up”
“Watch Video”

5. Try Dark Posts

Dark posting on Facebook is publishing a post that does not appear on your page’s timeline. Dark posts are more formally known on Facebook as unpublished posts. They’re not formally on your page. Effectively, they only exist for the targeted users that see them. 

Optimization for the Facebook page

  • Create a custom URL for the specific brand
  • Add Facebook like Plug into the website
  • Permit the user to add feedback to increase the clicks
  • Post fresh, interactive and subject related videos, GIF and polls.
  • Post pictures in content that increase Clicks
  • Optimize each keyword in the Information Section
  • Reply to the Right Audience

with your account in an area, you may view the engagement of each of your natural tweets and spot what number of impressions they’ve had. in case you click on on a particular tweet, you may get entry to even more facts on the variety of impressions, clicks, favorites, expands, replies and retweets.

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veetly July 27, 2018 2 Comments

Top 5 SMO Companies in India

what is SMO?

SMO is one of the effective tools that help in establishing a strong presence on social sites. Social media Optimization covers everything from Facebook, LinkedIn, Youtube and Twitter.

If you are planning to hire an SEO company for effective social media optimization then here is the list of top 5 company in India.

Veetly

The Veetly is one of the Leading SMO Service Providers in India. They build a unique brand image of your website and will also create a brand awareness of your business with guaranteed brand recognition and popularity. They promote your website on major social media platforms and community such as- Facebook, Twitter, LinkedIn, Google +, Pinterest, Instagram.

SMO SMOSMO

SMOSMO

Repindia

The foundation for RepIndia was laid in the year 2013, when Ayesha Chenoy, a successful investment banker, who won the prestigious Adam Smith prize for economics at the Cambridge University, decided to bring an unprecedented digital revolution to India.

Vaishnotechnologies

Vaishno Technologies, an India-based online marketing company that delivers results Our company has very latest and professional services which no other company has. Some of the services that we provide are Web Designing, Link Building, SEO Services and Social Media Optimization Services.

Ez rankings

Our prime objective is to place our clients’ website high on the growth curve. EZ Rankings strives hard towards striking the perfect balance between quality and affordability. Our SEO and other digital marketing services are of the highest quality standards, but available at the most competitive prices.

Cognus technology

Cognus technology is an international, information technology company complete thoughts to develop and sell the web reputation of its customers. 1200 digital campaigns, 100+ social manufacturers and extra than 2 hundred personnel, Thier story have been 7 years in the making. They recognize the strength of digital; our technique is to interacts the clients with complete fledged communications a good way to meet their every need.

 

 

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veetly July 26, 2018 0 Comments